Sunday, November 1, 2009

Who Should I See For Blepharitis

Ralph Lauren and socially responsible communication


Not only environment. The communication socially responsible also passes through the messages that companies send to the company.

Messages can be of support to certain values, or others.

If they are not socially approved because arguably harmful, then the communication company can not be called socially responsible.

That 's what happens to Ralph Lauren, which has a model dismissed on charges of being fat.

First, Ralph Lauren is drawn criticism for having emaciated a mannequin with Photoshop, reduced it to a pile of bones.

Then, minicrisi to manage the image resulted from the dismissal, the American fashion house declare that the real cause lies in the failure to meet contractual obligations on the part of the model (after 7 years of collaboration!).

A beautiful mess, followed by very credible apology ("remedy because we have 42 years of reputation to maintain), which fail to conceal yet another invitation to anorexia and skeletal thinness as beauty equation.

Also because there's Ralph Lauren falling back soon after.

A strong message for teens, who are the most at risk. A message anything but responsible.

Thursday, September 24, 2009

How Do I Get The Moisture Out Of My Cell Phone

From the PR



The PR people are liars, inaccurate, unreliable? One study cited by Ferpi shows that it is not true (if not more athletes than we ), but the public thinks so.

Especially journalists. That does not miss a chance to attack the category with more or less low blows.

Of the two examples cited in Ferpi did not know what to Joe Nocera, the fierceness of the baton of Amanda Miller, vice president of public relations agency Nike Communications, pilloried for The New York Times had sent a press release to advertise the product of a business customer.

course the press is not written very well, in the jargon one would say that is "stain to" why do not immediately enter into an argument and to understand what is spoken must arrive at least half. Moreover, it is sent to the wrong target, being perfect for a gossip magazine, but out of place for a daily flow of the NYT.

All right, you could write better, and above all to avoid sending it to the NYT, where among other things is lurking Nocera, who openly teases the mistakes of senior management.

But perhaps Nocera could decline dal pubblicare il nome dell’autrice. La Miller avrà anche le spalle larghe, se è vero che è diventata vicepresidente a 30 anni (età in cui in Italia puoi scegliere tra lo stage non retribuito, l’apprendistato o, se ti va bene, il co.co.pro.), tuttavia non mi sembra un errore di quelli da additare alla pubblica vergogna.

Possibile che a un relatore pubblico non si perdoni un comunicato stampa scritto male, magari per fretta, magari per stanchezza, magari perché il cliente stesso ha preferito un taglio a un altro, e i clienti non sono mica tutti competenti, però, si sa, hanno quasi sempre ragione, perché pagano.

Non so, l’accanimento di Nocera non mi convince.

Here in Italy a judge was removed for publishing the judgments - wrong - of colleagues, without making their names. And speaking of errors made on the skin of the people. As well as those of doctors who make mistakes operations or transfusions. Whose names no one would dream of mentioning, much less make public the medical records by their fill. A press release

less successful is just as bad? Nor is it that it gets results in terms of product reputation and brand.

But perhaps due to the fact that the PR people are not (thankfully) a caste.

And then, by the public speaker.

What can we do? Perhaps react with so much irony. Let the ears of an ass like Valentino Rossi after the fall teniamocele well and is a leader in the next race, to celebrate the victory.

Wednesday, September 23, 2009

Outers Gun Cleaning Kit No. 477

do not know how to pass the time autism becoming

fantastic




by inudge

Sunday, August 30, 2009

Romulation.net Luga,s Patch

His eyes were fixed on him



"All eyes were fixed on of him "
in Nazareth on the Sabbath, the synagogue and stood up to read. Open the scroll of the prophet Isaiah, he found the place where it was written: "The Spirit of the Lord is upon me, because he has anointed" (Isaiah 61, 1). It is certainly not due to chance, but the intervention of divine providence, the fact that Jesus has opened the roll and found in the text of the chapter that prophesied about him. If it is written: "A sparrow does not fall to the ground without the Father wants it ... the hair of your head are all numbered "(Mt 10, 29-30), could perhaps be due to chance reading of that text, expressing precisely the mystery of Christ? In fact, the text recalls Christ ... Because, Jesus says: "He sent me to proclaim good news to the poor," those who have neither God nor Law, nor prophets, nor justice, nor any other virtue. For this reason, God has sent as a messenger at the poor, to proclaim their liberation, "set at liberty the oppressed." There may be more oppressed a man before it is released and healed by Jesus?

After reading this and rolled up the book, Jesus sat down, all eyes were fixed on him. But even now, if you wish, you can also keep your eyes fixed on him. Direct the look of your heart to the contemplation of wisdom, of truth, the only Son of God, and you have your eyes fixed on Jesus that assembly which Blessed Scripture attests that all eyes were "fixed on him"! How I wish that your shareholders would receive such a testimony! That everyone has the eyes of the heart There is a look at Jesus we are talking about. When you watch it, its light will make your face brighter and you can say, "Sir, did you shine upon us the light of your countenance" (Psalm 4, 7).
Origen (about 185-253), priest and theologian
Homily on the Gospel of St. Luke, 32

Sunday, August 9, 2009

Heart Catheterization Lump

The glass ceiling of public relations

few weeks ago the site of the reported Ferpi reflections Toni Muzi Falconi (with their debate) is created from an article in the New York Times on revelations of a former employee of the Pierre Edelman . This was followed by a pike response of the same Richard Edelman.

There was talk of the role of public relations and public relations difficulties that continue to meet to establish a reputation for a certain type, despite efforts and results of the experts. Difficulties that some people are enhanced by use of a professional style "lunches and receptions.

This made me think of the debates on women's position in the world of work. I think we can draw a parallel.

Women have always worked and even public relations have always existed: agricultural and domestic laborers have worked since time immemorial, long before women, a few decades ago, many did their entry into employment in positions at medium (white collar).

Similarly, the public relations existed distant eras in which, as the peasant and scullery maids a servizio, occupavano una posizione defilata, non codificata. C’erano, ma non venivano nominate, e quindi, come tutto quello che non ha un nome, non vivevano di esistenza propria.

Poi le relazioni pubbliche hanno avuto una nascita ufficiale e una loro istituzionalizzazione, un po' come il lavoro femminile, che dopo il 1968, con l’avvento massiccio dei movimenti femministi, è entrato a far parte della realtà comune.

Per la funzione relazioni pubbliche e per le donne nel mondo del lavoro è cominciata una strada in salita, nel tentativo di veder riconosciute le proprie competenze e il proprio contributo nel determinare i profitti.

Come le donne, anche le relazioni public have to do with a glass ceiling and so much still to be done to achieve true equality with other business functions.

also for public relations, there are no miracle solutions or shortcuts that change the landscape overnight. The debate certainly helps, because it creates awareness, information circulates, it creates a network of professionals help you stay focused and on target. In the latter

you approach working with competence by increasing and updating their knowledge by showing that even Errepi create ROI. But I think that will be the next generation of PR practitioners to fully reap the benefits.

Friday, July 24, 2009

Biffy Clyro Mountains Midi

The brand is sleeping? Mirko Nesurini


Che cosa hanno in comune il piumino Moncler , la Fiat 500 , le caramelle Sanagola , l’ amaro Chinapedroni ?

Ce lo svela Mirko Nesurini nel suo Re-Brand – Come risvegliare i brand che dormono , edito da Hoepli, 2009.

Questi, e altri, analizzati nel libro, sono tutti casi di ritorno al successo di brand che, dopo essere stati famosi in passato, sono usciti di scena, fino al momento in cui sono stati ripresentati al pubblico.

Il libro si incentra infatti sul brand revival , definito dall’autore come “la rinascita o il rilancio di un brand collegato a un prodotto o servizio di un periodo storico anteriore, solitamente, ma non sempre, aggiornato agli standard contemporanei di prestazione, di funzionamento o di gusto.”

Il consumo di retro brand – scrive Nesurini - dà al consumatore maturo la perceizione di non invecchiare, viaggiando indietro nel tempo e sentendosi di nuovo giovane. C’è una grossa carica di idealizzazione dietro questo fenomeno, per cui, soprattutto in epoche di crisi, i tempi passati si ricordano come età dell’oro e gli oggetti che vi appartengono ne beneficiano di riflesso.

Re-Brand esamina casi di brand storici ancora sul mercato (la Liquirizia Amarelli, i Confetti Pelino, Beretta arms, textiles Crespi 1797, the London brand Fortnum & Mason, Twinings tea are to name a few) and what differentiates them from other equally famous at one time and then disappeared. Trafficking

then some cases of brands that have been awakened with success and others in the process of awakening, all exited the market before returning, a necessary condition for being considered retro brand.

The book stems from research done by the SDA Bocconi and study groups European Community initiative on Master Study of Ex-Brand Institute in Lugano, aimed to "develop a methodology to assess the possibilities for reviving the dormant brand" .

The second part of the book explains how to find out if in fact an "awakening" can be successfully and how to proceed if this is the way you want to undertake.

The ability to transform an old product in a "classic" is certainly one of the main requirements for assessing the likelihood of success of a brand that sleep which, remember, is already known to the public and therefore requires less investment and advertising communication (re) create awareness among potential buyers.

Nesurini SWOT also offers a comparative analysis of the sleeping brand versus a brand from scratch, as well as a model to determine the potential brand of sleeping, not to mention the legal aspects of the issue, but secondary when you have to do with trademarks.

Thursday, July 9, 2009

Tindamax Different From Flagyl

awakens so many roles for the public speaker?

When it comes to operational or strategic role of public speaker you actually refers to a variety of roles in different circumstances require different skills.

In summary, even though in practice often the boundaries are less well defined, we can identify the following (this list is not meant to be exhaustive):

a) mediator : when the audience is already predisposed to act in a certain way, the rapporteur providing public resources to help facilitate the uptake of the desired behaviors. Largely operational role, the aim is to urge the public to overcome inertia and take action in the desired direction. The tools are many: brochures, FAQ list with answers, complete and return questionnaires in pre-paid envelope, interactive web tools (discussion forums, etc..), Instructions on how to do, logistical support, etc..

b) role of persuader : Rapporteur acts on public values \u200b\u200band emotions of his audience by presenting information in a more focused and manipulative in order to convert, change or preserve the attitudes and opinions of the public in a manner favorable to the organization. The information provided may be selective and / or partial, but never neutral in language reflecting the views of the organization. It 's probably the most controversial role, crimson called "engineering of consent" (Bernays EL) or spinning . It is a form of communication in a way, even if not preclude the use of feedback to measure the effectiveness of the message.

c) role of partners: the role of symmetrical and two-way. The most difficult and challenging. The only one who can rightly be called strategic. In which we interact with stakeholders requesting working together to find solutions that go well for everyone. The information is exchanged openly, we adopt common goals, share tasks and responsibilities.

Wednesday, June 10, 2009

Is There A Virus Going Around December 2009

Gaddafi's tent and stool Sarkozy

Gaddafi is on an official visit to Rome, where he sleeps, in the presidential suite of a 5-star hotel? Guest Napolitano at the Quirinale? Not at all, in a Bedouin tent mounted for him in a park. At his express request.

photos of the tent will travel around the world, to underscore the pride of its origins, the characteristics of his race and his people, that even now, in 2009, does not mind the traditions of the Bedouins.

Sarkozy accoglie il presidente degli Stati Uniti d’America e il premier inglese con relative consorti in Normandia, per le celebrazioni che accompagnano il 65esimo anniversario dello sbarco degli alleati.

Nel discorso commemorativo il presidente francese è colto dal fotografo mentre parla in piedi su uno sgabello che, nascosto dietro il palco e invisibile agli occhi del pubblico, lo fa sembrare alto come Obama.

Due splendidi esempi di comunicazione del potere, orgoglio di stirpe da un lato e trucco sapiente per nascondere i difetti dall’altro.

Thursday, April 16, 2009

Baby Congratulations Wishes

isnoferfetne

Friday, April 3, 2009

Running Water On Your

la haine

You believe in God ? Must not be asked if you believe in God but God believes in us!

I had a friend named Grumvalski. We were all deported to Siberia.

When you bring in Siberian labor camps, traveling in cattle cars and traveling across icy steppes for days without seeing anyone. There is one warms with each other but the problem is that for free, to shit in the guard can not be! and are the only stops when you need to put water in the locomotive. But

Grumvalski was quite shy and already when we had to wash our group felt very uncomfortable. I took it a bit 'around because of this story. In short, the train stops and we all take the opportunity to go to shit back, behind the wagon. But I had broken so the boxes to the poor Grumvalski he decides to go a bit 'away.

In short, the train starts. Everyone jump on the flight because the train will not wait. The problem is that Grumvalski that he had left behind a bush was still shitting. Then I see him run out from behind the bush with his hands holding his pants so they will not fall down and trying to reach the train. I will extend my hand, but as he hands me his, he must give up the pants that fall to the ankles. Retires on his pants and gets back to run ... and pants to fall for every time I try to, Grumvalski hands. "


" So then, what happened? "


Nothing. Grumvalski is cold ... dead!



long ... So long ...

Tuesday, March 3, 2009

Arabic Numbers On Palm

Saturday, March 7, 2009: reeksboks pride

promises a night not bad.
Finally Reeks and guests will Byruzz to Fusolab for a live performance audio / video ... REEKSBOKS the special guest of the evening!

reeksboks What?!?! Reeksboks is minisynth Arnardo the analog electronics has created especially for Fabio Recchia aka Reeks

If you already know them you know it's going to lose, if you've never seen this is your chance to do it!




Saturday, March 7 @ Fusolab V. Giorgio Pitacco 29 hours 10 point.
FREE ENTRY --- Tell friend!